What you see
| Element | What it says |
|---|---|
| Industry cloud | which industries are over-represented in this list, with a factor (“×7 more often than across the database”) |
| Focus signal | concentrated · mixed · broadly spread, from the share of the top three industries |
| Size classes | distribution across micro, small, medium, large |
| Legal forms | GmbH, AG, KG, GmbH & Co. KG and so on |
| Founding years | the age structure of your customer base |
| Federal states | bars, and below them a dot-density map of Germany |
Why the sorting needs explaining
Sorted by count, almost every German B2B list would put a large generic industry on top — management consultancy, real estate — simply because there are more of those everywhere. True, and useless.
So the list profile sorts by over-representation: which industry appears in your list strikingly more often than across the German database as a whole. What sits at the top is your ideal customer profile. You did not define it, you earned it over years — the list profile only reads it back to you.
How you know it worked
At least one industry in the cloud surprises you, and the map either confirms or refutes your sales territory. If the profile only restates what is already in the sales handbook, the list is probably too small or too uniformly assembled.
The honest limit
The statistics are computed over the first 1,000 companies of a list. On larger lists that is stated above the profile. All figures also refer to the rows that could be matched to a company — not to the total number of rows in your file.
The list profile itself is free on both plans. Only the AI summary below it costs 3 Implicents, and that runs on the free plan too.